Privacy Policy
Introduction
At PureMart, we respect your privacy and are committed to protecting your personal data. This Privacy Policy is designed to help you understand how we collect, use, and share information that we gather through our services, including our website, mobile applications, and interactions with our customer support. We are dedicated to enhancing your experience with PureMart, while also safeguarding your privacy.
By using PureMart’s services, you consent to the data practices outlined in this policy. If we make changes to this policy, we will notify you, either via email or through updates on our platform. If any changes are significant, we will take reasonable steps to ensure that you are informed.
Our Values
Trust is the foundation of PureMart, and we consider it a privilege to manage your data responsibly. We are guided by the following values in everything we do:
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Your Data Belongs to You
Your data is yours, and we treat it with the utmost care. We limit the amount of personal information we collect to what is necessary to provide our services. We aim to anonymize or delete data when it is no longer required. -
We Protect Your Information
We take proactive measures to protect your personal data from unauthorized access, disclosure, or misuse. We only share your data with third parties when you provide consent or when required by law. If we must share your data with a third party, we will inform you beforehand unless legally restricted from doing so. -
We Help Our Partners Comply
Many of our retailers and partners use PureMart’s platform, and we assist them in fulfilling their privacy obligations. We design our tools and services to be privacy-friendly and provide them with resources to help them meet their data protection responsibilities.
Why We Handle Your Data
We process your data primarily to fulfill our contractual obligations and to enhance your experience with PureMart. This includes providing you with products, services, and support. According to European regulations, these reasons are considered “legitimate interests,” which include:
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Preventing fraud and protecting against risk
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Answering your queries and providing customer support
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Assisting retailers in finding and using applications through our app store
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Improving and enhancing our products and services
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Providing data analytics and reporting
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Testing new features or services
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Supporting marketing, advertising, and other communications
We ensure that your privacy is a top priority by limiting the amount of data we collect, minimizing how long we retain your information, and securing your data with robust technical safeguards.
We may also process your data based on your consent, particularly when it comes to marketing or other optional services. You can withdraw your consent at any time by adjusting your communication preferences or by contacting us directly.
Your Rights Regarding Your Information
We believe you should have control over your personal data, no matter where you are located. Depending on your jurisdiction, you may have the right to:
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Access and correct your personal data
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Amend or delete your personal data
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Port your data to another service provider
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Restrict or object to the use of your personal data (e.g., direct marketing)
Exercising these rights will not result in additional charges or a reduced level of service.
If you wish to exercise these rights, please contact the relevant service provider directly (for example, the retailer you purchased from), as they may hold the specific details of your transaction.
If you are a PureMart user or partner, you can submit data requests through our online portal. We may need to verify your identity before responding to your request, which could involve using a third-party service for identity verification.
If you are not satisfied with how we respond to your request, you can escalate the issue to your local data protection authority.
Where We Send Your Information
PureMart is a global platform, and your personal data may be transferred to and processed outside your home country. We strive to ensure that any transfers comply with local and international data protection laws.
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Transfers Outside of the European Union and Switzerland
If you are located in Europe, the UK, or Switzerland, your personal data will be processed by PureMart’s European affiliates. We may transfer your data to other PureMart entities or service providers based in countries like Canada and the United States. These transfers are made in accordance with European data protection laws, ensuring that your data is protected through mechanisms such as Standard Contractual Clauses. -
Protection of Your Data
We take steps to protect your data when it is transferred internationally. This includes ensuring that appropriate safeguards are in place and that our service providers adhere to strict data protection standards.
In certain circumstances, we may be required to disclose your personal data by law, such as in response to a valid legal request, court order, or government investigation. If this occurs, we will notify you unless legally prohibited.
Security Measures
We use industry-standard security measures to protect your data from unauthorized access or disclosure. However, no system is entirely secure, and we cannot guarantee absolute protection against breaches. We encourage you to take steps to protect your information by using strong passwords and safeguarding your login credentials.
Updates to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our services, the law, or our data practices. Any significant changes will be communicated to you via email or through a prominent notice on our website. Please check this policy periodically to stay informed about how we are protecting your personal information.
Contact Us
If you have any questions or concerns regarding this Privacy Policy or how we handle your data, please reach out to us at: